Business Administration, B.B.A.

Murray Koppelman School of Business

Program Overview

As a business administration major pursuing a B.B.A., you can choose to focus on one of the following areas of study: business economics, business for health professions, business law and real estate, consumer and organizational behavior, critical and ethical thinking, diversity and inclusion in business, e-business, entrepreneurial management, international business, leadership and human resource management, management, or marketing. In addition to functional business knowledge, you will learn communication skills, information literacy, quantitative reasoning, critical thinking, and ethical reasoning.

Business Administration, B.B.A.

Where You'll Go

The skills you develop when analyzing and solving complex business problems will help you succeed in a wide range of professional careers in management, human resource management, operations management, business analytics, marketing, and international business. These skills are applicable in small and large companies, as well as nonprofits, and will also prepare you to start your own business.

Major Details

The program information listed here reflects the approved curriculum for the 2023–24 academic year per the Brooklyn College Bulletin. Bulletins from past academic years can be found here.

Major Description

The program offers 13 different tracks, including business economics, business for health professions, business law and real estate, consumer and organizational behavior, diversity and inclusion in business, e-business, entrepreneurial management, international business, leadership and human resource management, management, or marketing. In addition to functional business knowledge, it emphasizes communication skills, information literacy, quantitative reasoning, critical thinking, and ethical reasoning.

Major Requirements (54–63 Credits)

Students must complete all of the following:

Business Core (42-45 Credits)

Students must complete a minimum of 12 credits in one of the following tracks:

  • Business Analytics
  • Business Economics
  • Business for Health Professions
  • Business Law and Real Estate
  • Consumer and Organizational Behavior
  • Critical Ethical Thinking
  • Diversity and Inclusion in Business
  • E-Business
  • Entrepreneurial Management
  • International Business
  • Leadership and Human Resource Management
  • Management
  • Marketing

With permission of the deputy chair of the Department of Business Management, the student may substitute an appropriate course to replace one of the above courses for any of the BBA concentrations.

The Business Core requirement of Computer and Information Science 1050 or 1110 or 1115 may be waived by the department for B.B.A. students who can demonstrate sufficiently advanced computer proficiency in spreadsheet analysis.

Writing-Intensive Requirement: Students are required to take at least one writing-intensive course (W course).

Residence Requirement: At least 21 credits of the above courses, including at least one required capstone seminar course, must be completed at Brooklyn College.

Student Learning Outcomes

  • Ethical Reasoning
  • Written Communication
  • Quantitative Reasoning
  • Information Literacy
  • Critical Thinking
  • Functional Knowledge

Degree Maps

View all past degree maps.

Contact

Zina Sharperson, Senior Academic Adviser

218 Whitehead Hall
E: businessmgmtadvising@brooklyn.cuny.edu
P: 718.951.5136

Office Hours

Mondays–Thursdays: 9 a.m.–5 p.m.; Fridays: 9 a.m.–noon

Or contact:

Office of Undergraduate Admissions

222 West Quad Center
2900 Bedford Avenue
Brooklyn, NY 11210
E: adminqry@brooklyn.cuny.edu

To make an appointment with an undergraduate admissions counselor, visit:

Virtual Admissions Counselor Appointments

Tracks

Business Analytics (15 Credits)

Required Courses (12 credits):

  • Business 3420 or Computer and Information Science 1590
  • Business 3421 or Computer and Information Science 2590
  • Business 3425
  • Computer and Information Science 1215

Elective Course (three credits): Any one of the following:

  • Business 3171
  • Business 3432 or Computer and Information Science 2532
  • Business 4100W

Business Economics (18 Credits)

Required Courses (12 credits)

Elective Courses (a minimum of six credits):

Business 3170 is not required for students in this track, so the Business Core is thus reduced by three credits. Students in this track are required to take Business 3410 or Economics 3410 or Mathematics 1201 as part of the Business Core. Business 3421 or Computer and Information Science 2590 may not be taken.

Business for Health Professions (15 Credits)

Required Courses (15 credits): Any 15 credits from any combination of the following courses: Any Biology or Chemistry and Biochemistry courses except for courses in the CUNY Pathways core curriculum, Health and Nutrition Sciences 211121202300230131603210, Kinesiology 32713275328132854251, Psychology 2600318036003680.

Business 3170 is not required for students in this track, so the Business Core is thus reduced by three credits.

Business Law and Real Estate (15–16 Credits)

Required Courses (15–16 credits):

Consumer and Organizational Behavior (15 Credits)

Required Courses (15 credits):

Business 3170 is not required for students in this track, so the Business Core is thus reduced by three credits.

Critical and Ethical Thinking (15 Credits)

Required Courses (three credits): Business 3251 or Philosophy 3335

Elective Courses (12 credits):

Diversity and Inclusion in Business (18 Credits)

Required Courses (six credits): Business 3221 and 3210 or 3240

Elective Courses (12 credits): Any courses from any combination of the following courses (must take courses from at least three different areas):

  • Africana Studies
  • Judaic Studies
  • Puerto Rican and Latino Studies
  • Women’s and Gender Studies

CUNY Pathways Curriculum courses may not be used as electives toward the concentration. With the permission of the Business Management Department, appropriate courses offered in other departments such as History, Modern Languages and Literatures, Sociology, or Philosophy may be allowed to fulfill the requirements of the concentration.

E-Business (15 Credits)

Required Courses (nine credits):

  • Business 3110 or Computer and Information Science 1597 or Television, Radio and Emerging Media 3537
  • Business 3120 or Computer and Information Science 1530
  • Business 3420 or Computer and Information Science 1590

Any two of the following (six credits):

  • Business 3140
  • Business 3220
  • Business 3432 or Computer and Information Science 2532
  • Business 3440 or Computer and Information Science 1595
  • Business 4202W or Computer and Information Science 1580W

A student specializing in this track may modify the Business Core above and may take Computer and Information Science 2820W or Philosophy 3318W in lieu of Philosophy 3314. Students may also substitute Computer and Information Science 1600 for Business 3170.

Entrepreneurial Management (15 Credits)

Required Courses (12 credits): Business 3220, 3230, 3235, and 3260

Elective Courses (a minimum of three credits):

International Business (12 Credits)

Required Courses (nine credits):

  • Business 3140
  • Business 3150 or Puerto Rican and Latino Studies 4515
  • Business 3175 or Business 3178 or [Business 3377] or Finance 3377 or Business 3245

Elective Courses (a minimum of three credits):

    • Africana Studies 3140
    • Anthropology 3520 or Puerto Rican and Latino Studies 3210
    • Business 3171
    • Business 3178
    • Business 3245
    • Business 3250 or Women’s Studies 3345
    • Economics 3352
    • Economics 3362
    • Political Science 3242
    • Puerto Rican and Latino Studies 4505
    • Sociology 2601

 

Leadership and Human Resource Management (17 Credits)

Required Courses (17 credits)

Management (14 Credits)

Required Courses (12 credits):

Elective Courses (a minimum of two credits):

Marketing (15 Credits)

Required Courses (12 credits):

Elective Courses (a minimum of three credits):

    • Business 3110 or Computer and Information Science 1597 or Television, Radio and Emerging Media 3537
    • Business 3120 or Computer and Information Science 1530
    • Business 3175
    • Sociology 2800
    • Television, Radio and Emerging Media 1165 or 2519

 

Risk Management and Insurance (15 credits)

Required Courses (15 credits):

Students on campus

Internships and Employers

Through job fairs, the internship database, and internship panels, the Magner Career Center gives students in the business administration B.B.A. program access to career opportunities at a wide variety of employers, including:

  • Allstate
  • Amazon
  • Bloomberg
  • Compass Group
  • Con Edison
  • Deutsche Bank
  • Ernst & Young
  • HSBC
  • KPMG
  • New York City Department of Finance
  • PricewaterhouseCoopers
  • Sony Entertainment
  • State Farm Insurance
  • UBS
  • Upper Manhattan Empowerment Zone Development Corporation

Learn More

Brooklyn. All in.

Brooklyn. All in.